— Topic
Digital Advertising
3 briefings
YouTube TV
The Living Room Battleground: YouTube's Aggressive Push to Redefine TV Streaming
With a suite of new features ranging from AI-driven discovery to episodic organization, YouTube is blurring the line between social video and premium television.
Dec 27, 2025
3 min read
Google Gemini
From Passive Viewing to Active Querying: Google's Gemini Transformation of YouTube and Search
As 2025 draws to a close, Google has fundamentally re-architected its core products, embedding Gemini 3 Flash into Search and YouTube to create an 'agentic' web experience.
Dec 18, 2025
4 min read
Instagram Reels
Instagram Reels Erodes TikTok's Hold as Ad Loads Surge: 2025 Market Analysis
New data shows Instagram Reels is successfully converting exclusive TikTok users, even as ad density hits new highs and the battle for watch time intensifies.
Dec 18, 2025
3 min read